User-Centered Thinking at Every Step
Organizations, teams, and individual roles that commit to a user-centered design will enjoy better outcomes thanks to the intrinsic iterative nature of the process. But widespread buy-in is crucial to success.
UX & Content
67 Results
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Case Study: Big Wins from a Small Usability Test
Usability testing just five users identified actionable ways to improve customer satisfaction and alleviate frustrating usability problems, while also increasing the team’s empathy for users.
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Case Study: User Experience as a Project’s Foundation
Our best client relationships evolve over time. Learn how Sparkbox’s UX work with an autonomous robot solutions pioneer was the foundation for an initial project and successful years-long collaboration.
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Let’s Keep the “Content” in WCAG
Content is a critical part of your accessibility strategy because it improves the web experience for all users, not just people with disabilities. Learn some best practices for writing accessible content, using page elements, and adding accessibility to media content.
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Three User Experience Books That Changed Our Outlook on Interface Design
Last year, we read three UX books that challenged our perception of interface design. Open your mind to considering assumptions about users' locations and cultures, multimodal interaction and inclusivity, and user safety design.
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4 Methods for Getting User Feedback on a Budget
Learn four quick and easy methods for getting user feedback on your website including friends and family user testing, user behavior analytics, user surveys, and comparative testing.
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4 Ways to Improve the Usability of Higher Education Websites for Prospective Undergraduate Students
Based on our usability testing research, let's explore higher education website best practices to make a website usable for prospective students.
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Techniques for More Insightful User Interviews
Need to interview users? Get the most out of your interviews with these seven practical tips for putting users at ease and engaging them well.
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Conversing with Users: 3 Types of User Interviews
Improve UX by gathering data directly from users. Learn three user interviewing techniques: structured interviews, unstructured interviews, and contextual inquiries.
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I’m in Content Debt, Now What?
Let’s explore both how you know what to update or delete from your site through a ROT analysis and how to update your outdated content.
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